About

Still a working project manager.
Already running on AI.

Dalton, founder of ScrollSpark Media

Dalton

Founder, ScrollSpark Media

I'm Dalton. I've spent 8 years in corporate, and I manage projects at an energy company in Austin. Same meetings. Same deadlines. I use AI in that job every day.

Before this, I ran a business helping online creators grow their audience with AI. It didn't make me rich. It put me inside these tools every day for months, long before most people I worked with had opened one.

The moment it got real: a speaker at an AI conference asked the room to raise their hands based on how much they actually knew about AI. I looked around. Blank faces. A room full of people with jobs like mine. Almost none of them had gone past the headlines.

That's when I realized what months of daily use had given me. Not talent. Just hours most people hadn't had time to spend. And that gap was wider than it should have been.

I didn't follow some hidden formula to get here. I used the models constantly and failed a lot before anything clicked. The one habit that actually changed how I work: a dedicated AI project for every real project I manage, loaded with that project's own reference files, so it holds the context instead of starting from zero every time.

I've also watched someone close to me lose their job and seen what it did to them: the scramble, the self-doubt, the feeling of being behind through no real fault of their own. That's not why I started this. But it's part of why the stakes feel real to me, not theoretical.

Here's why I do this. I spent the hours you haven't had time to spend yet, so you don't have to waste them too. I'm here to bring you up to speed, and to show my work while I do it.